Job Description
We’re Hiring: Backend Developer
Are you excited about combining AI, Google Tag Manager, and user intent tracking to build personalized web experiences? We’re looking for a Developer who can help us transform how users engage with our content.
What You’ll Do
- Implement dynamic content rewriting on webpages using AI models and Google Tag Manager (GTM).
- Capture UTM parameters from campaigns (e.g., Facebook Ads, Google Ads, etc.) to understand user source and intent.
- Build logic that changes textual content (and potentially images) on the website based on campaign or ad group.
- Collaborate with our marketing team to optimize landing pages for higher engagement and conversions.
- Ensure smooth integrations with analytics and tracking systems.
What We’re Looking For
- Strong experience with JavaScript and Google Tag Manager (GTM).
- Knowledge of AI/NLP tools or APIs (e.g., OpenAI, Google Vertex, etc.) for content rewriting.
- Familiarity with UTM tracking, analytics, and conversion optimization.
- Experience in dynamic content personalization.
- Problem-solving mindset with the ability to translate marketing goals into technical solutions.
Nice to Have
- Background in A/B testing and CRO (Conversion Rate Optimization).
- Experience with marketing automation platforms.
- Understanding of privacy & compliance in personalized content delivery.
Why Join Us?
- Be at the intersection of AI and marketing innovation.
- Work on projects that directly impact customer experience and business growth.
- Collaborate with a team that values creativity, experimentation, and results.
If this excites you, apply now by sharing your resume at [email protected] and join us in shaping the future of AI-driven personalization!